adesso Blog
08.12.2021 By Tarik Kilinc
Personalisation – five success factors that really matter
There are some key success factors that companies should consider in the design and implementation of personalisation projects to guarantee that they are both efficient and highly effective. In this blog post, I reveal five of these factors and show you what really matters.
Read more07.12.2021 By Sebastian Ritzkat and Sabine Fischer
Expanding our comfort zone through prevention
There are enormous differences in the procedures for processing claims related to property and liability and those for granting health insurance benefits. What both areas have in common, however, is that prevention is always better than payouts. In this blog post, we show what prevention looks like in the context of both health insurance and composite insurance.
Read more03.12.2021 By Nicole Prohaska
Accessibility, diversity, and inclusion – we’re making it happen!
Diversity, accessibility and inclusion – big concepts we now encounter almost every day. Reason enough to take a look back – and forward – to consider different inclusion initiatives within the IT industry. In my blog post, I talk about current developments and personal experiences and show how accessibility, diversity, and inclusion can work.
Read more01.12.2021 By Stephen Lorenzen, Lars Zimmermann and Georg Benhöfer
The new energy service provider role – an opportunity for more competition in metering?
In addition to many other changes, the implementation of MaKo 2022 (Market Communication 2022) has also resulted in the introduction of a new market role: from 1 April 2022, the energy service provider (Energieserviceanbieter, ESA) will expand the range of roles in market communication. In our blog post, we reveal the potential to stimulate competition in metering and thus have a decisive influence on the entire energy sector.
Read more30.11.2021 By Magdalena Stern
Introduction to the relevance of AI ethics
AI will have a significant impact on the future. It is important here to also take a look at the ethical aspects of artificial intelligence. In my blog post, I will explain exactly what issues AI ethics deals with and what different measures can be taken to create an ethically correct AI application.
Read more26.11.2021 By Maria Kaufmann
App campaigns: the right app at the right time?
We like to use apps a lot, and since the beginning of the pandemic we have been using them even more. There is a huge number of apps to choose from. Given this excessive number of apps, how can you make the right people aware of the right app? In my blog post, I provide an overview of app usage and demand and explain how to place the right app in the right place at the right time.
Read more23.11.2021 By Daniel Lenzen
Access rights management with Keycloak as your IAM system
Applications often contain resources that should only be available to certain users. Management users, for example, administer the information of their employees, whereas sales users administer the information of their customers. This requires closed areas, access to which is controlled by permissions. In this blog post, I would like to show you how to manage these access permissions in Keycloak and how to assign them to groups of users.
Read more18.11.2021 By Juan Carlos Peñafiel Suárez
The increasing importance of LIMS
LIMS stands for Laboratory Information Management System. It is a software program that is used in a number of different industries. In my blog post, I will explain why using an LIMS is often a necessity, what advantages it offers, what you need to consider and which LIMS providers are out there.
Read more17.11.2021 By Simon Schulte
How to digitalise your B2B sales with marketing automation
Marketing automation is a buzzword. It’s intended to help digitalise various aspects of sales and, at the same time, professionalise marketing content. But what are the triggers for this type of change in thinking? How complex is it to access marketing automation and what benefits can it offer? In this blog post, I provide clarity on the topic and offer a possible starting point.
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