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adesso Blog
06.10.2022 By Sabine Fischer
Ecosystem – a heavily used term
People often like to use the term ‘ecosystem’ in various contexts, but what exactly does it entail? Is it something incredibly complex? Are ecosystems that are described as such actually ecosystems, or are they rather platforms? In my blog post, I will first define the term ‘ecosystem’, present different ecosystems and describe what must be done to meet customers’ needs.
Read more05.10.2022 By Georg Benhöfer, Lars Zimmermann and Stephen Lorenzen
Warm socks campaign – German federal government prescribes short-term energy-saving measures
One solution to mitigate the energy crisis in Germany is its Ordinance on Securing the Energy Supply via Measures Effective in the Short Term (Verordnung über kurzfristige Energieeinsparmaßnahmen, EnSikuMaV). The purpose of the ordinance is to implement short-term energy-saving measures, particularly in residential and non-residential buildings. These regulations affect public enterprises, the energy, real estate and tourism industries as well as trade. We will explain the specifics of what this entails in our blog post.
Read more04.10.2022 By Isabelle Meiller
Professional customer acquisition – part 1: effective lead generation through marketing automation
Finding and retaining new customers can be a real challenge for many companies, especially in today’s digital world. The Internet offers near limitless options. Because of this, companies often find it difficult to market their products and services at the right time and place. Acquiring new customers is one of the main goals of every company, because they are needed to ensure the company can continue to grow. This blog post describes how companies can successfully generate leads using marketing automation.
Read more03.10.2022 By Joachim Flierdl
Communication in agile software development – Do we really spend too much time in meetings?
Meeting times are often perceived as too long and burdensome. A phenomenon that seems to be exacerbated by remote working. But does this really mean that we spend too much time in meetings? In my blog post, I would like to share my thoughts with you.
Read more30.09.2022 By Heike Heger
Omnichannel commerce versus unified commerce – and the types of commerce in between
There is probably not a marketer out there who has not had to deal with content and commerce – or as it is often referred to, content-driven commerce. Omnichannel commerce is understood to mean being present on every channel – but wait: how is this different to unified commerce? Do you still know what all the different terms mean in the world of digital commerce? I would like to use this blog post to break down the different types of commerce...
Read more29.09.2022 By Lilian Do Khac
Trustworthy AI – user-centred requirements
The introduction of artificial intelligence (AI) at a company can lead to increased complexity as well as the greater potential
Read more27.09.2022 By Yelle Lieder
Green tech – greater sustainability through digital solutions
In the IT space, sustainability sometimes has negative connotations. It is associated with higher costs and lower performance without any immediate returns. However, sustainable digital solutions have the potential to set your company apart from its competitors on the marketplace, open up new fields of business and help preserve the foundation of life and business for us all. You will find out why every company should look into green tech in my blog post.
Read more26.09.2022 By Vivien Emily Schiller
Nursing and work
Nursing is a highly sensitive topic that is also a very personal matter. It can mean a lot of planning to make it compatible with your job. This personal report is not meant to give advice on nursing or its alternatives or when the best time is to return to work. What I am looking to do is show how you can work and continue to nurse if you want to do both.
Read more23.09.2022 By Marc Mezger
A brief introduction to explainable AI
In my blog post, I will be exploring the topic of explainable AI in more detail and demonstrating why this technology will be critical for the acceptance of machine and deep learning applications and to the future as well.
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