adesso Blog

Many companies develop their products based solely on their own assumptions about the target groups. Ultimately, however, these fail because they offer no real benefits to their users. Focusing on the topic of digital health, I will explain how product discovery can be used to develop safe and successful applications that both offer people real added value and also meet the regulatory requirements in this blog post.

Recurring marketing tasks in the insurance industry can be automated with the help of IT when marketing automation is leveraged. In addition to increasing efficiency and effectiveness, goals such as increasing customer loyalty and customer trust as well as improving personalised customer communication along the customer journey can be achieved. I will tell you why in this blog post.

The energy sector is undergoing profound, non-stop change, driven by the trends of decarbonisation, decentralisation and digitalisation. The effects on the industry and the regulations that apply to it this year will be described in this blog post.

The banking industry is in a state of constant flux. Whether you are talking about digitalising value creation at banks, creating positive customer experiences, grappling with the concept of new work or increasing economic efficiency, the banking sector faces a number of challenges. In this blog post, I give my outlook on the technology trends for 2024 that will play a central role in banking.

The use of SaaS models offers the insurance industry many great advantages. Integrated compliance and security measures can also reduce the amount of work for insurers if IT security aspects are taken into account from the start every time a SaaS platform is developed. This blog post shows why identity and access management is the key to successful SaaS implementations.

The Line of Business Utilities at adesso published nearly 40 blog posts in 2023 on an equal number of exciting topics. Despite the war in Ukraine and the associated bottlenecks in the supply of natural gas, one issue remains constantly on our minds in Germany: climate change. In this blog post, I will give you a final review of 2023 in the energy industry.

For some time now, agility has been a guiding principle, a mindset, something akin to a philosophy to succeed in today’s business world. But with so many agile approaches to choose from, it is easy to lose sight of the big picture. We will therefore be taking a look at various agile methods from different angles. The aim is to help you choose the right method for you.

If you want to develop viable, successful solutions over the long term and also be able to evaluate and channel the potential of the Internet of Things, IoT needs to be strategically anchored at your organisation. This is where the IoT factory comes in handy. I will explain what that is in my blog post.

Sustainability has taken on a much larger role in the insurance industry. This is due in no small measure to the EU’s Corporate Sustainability Reporting Directive (CSRD) that requires companies that meet certain financial criteria to provide detailed sustainability reports. Active sustainability is a top priority of adesso, particularly when it comes to the insurance sector. We are working on making our services more sustainable and have partnered with the German Sustainability Network (GSN), for example, to provide our customers with even better support in the area of sustainability. I will explore the partnership and what it entails in this blog post.